Was taking a bus to meet some friends when I started noticing some names... you know, of shops and places? Yeah, well, I started wondering why there is a difference in names between modern-day shops and olden ones. Olden shops were usually named after the one who set it up. For example, Yeo Hiap Seng and stuff... Shops were names after their owners. Or, they could be named after the road they are found on. Like err.. Toa Payoh chicken rice or something. Heh. NOW, however, shops are named something catchy or witty...usually a hybrid of two existing words which describe the wonderful result of buying their product or something like that. It could be something stupid and unoriginal like "Delicious Food Court" or it could be something better, like "AceKidz" for an educational establishment.

Wondered if this change has anything to do with the direction society is heading. Do you think there are any implications to this? Mmm...perhaps it has got to do with the growing consumerism? People now aim to give consumers what they want? Maybe i'm just thinking too much. Wonder why it seems that to give a shop your own name is quite an obiang thing to do now...